Gone are the days of digging for quarters to wash your clothes at the laundromat. With the rise of cashless payment solutions, laundromats are now able to offer customers a more convenient and secure way to pay for their laundry services. One popular solution is the use of laundry cards. In this blog post, we’ll explore the benefits of using laundry cards for modern laundromats.
Convenience for Customers
Laundry cards offer customers the convenience of not having to carry around cash or coins. Instead, they can load their laundry card with funds and use it to pay for their wash and dry cycles. Laundry cards can be easily reloaded online or at the laundromat, making it simple for customers to keep using the service.
To bring added convenience to consumers, you can offer digital prepaid cards via a payment app like Monyx Wallet, which can be topped up via credit card, debit card, Apple Pay, or Google Pay in just a few of clicks. Boost your brand with a branded prepaid card, and offer top up bonuses to encourage consumers to spend more.
Laundry cards and cashless laundry systems can help laundromat operators increase revenue by up to 49%. Offering customers the option to choose the way they pay increases their satisfaction, and interactive card readers can also help easily upsell customers. A multi-pricing feature allows you to show up to six prices on the device screen, giving customers the option to choose between a cold wash and warm wash, for example. When customers use cash or coins, they often come with exact change and are unable to select a more expensive option. Cashless payments makes it easier for customers to make spontaneous decisions, to take the better offer, and to increase their average transaction value.
Laundry cards offer increased security for both customers and laundromats. Accepting cashless payments means that you won’t need to store large amounts of cash on the premises, reducing the risk of theft or robbery. Additionally, customers can feel safer knowing that they don’t have to carry cash around with them to the laundromat.
More Efficient Operations
Laundry cards can also help laundromats operate more efficiently. With cashless payments, there is no need for employees to spend time counting and handling cash. This frees up employees to focus on other tasks, such as cleaning machines or assisting customers with any issues.
Telemetry technology also enables you to receive real-time alerts about your business so that you’re the first to know about any malfunction or issue with a machine. Monitor your machines and sales 24/7 with a mobile management app, and gather valuable data about customer usage to make informed business decisions.
Loyalty Programs and Incentives
Laundry cards can also be used to offer customers loyalty programs and incentives. For example, as we mentioned above, you can add a top up bonus to your digital laundry cards so that customers who load a certain amount of funds onto their card can receive a bonus for their next wash or dry cycle. You can also create other loyalty programs such as happy hours, special promotions or discounts, punch card campaigns, and more. And Monyx Wallet has the added benefit of gamification, making customers’ experience more interactive and fun and rewarding them with cash back.
In conclusion, laundry cards, whether physical or digital, offer a convenient, secure, and efficient payment solution for modern laundromats. When you implement laundry cards, you’ll instantly modernize your laundromat, satisfy your customers, and streamline your operations.
Ready to get started? Contact Nayax today.