How to Improve Your Claw Machine Sales

As someone who works in the amusement business, you love bringing smiles to peoples’ faces. Giving kids the chance to win a toy or stuffed animal, providing people with hours of fun and games: all of this happiness reminds you why you do what you do, and reminds you that providing a good experience for your customers is of utmost importance.

 

How to Improve Your Claw Machine Sales

 

One way to improve your customers’ experience is by adding a credit card reader to your claw machines. Operators like Galaxy Games swear by this, as it enables them to accept more payment methods. Adding a card reader to claw machines both simplifies the payment process for customers and opens the door for you to offer them special discounts or other perks, encouraging them to return and to become loyal customers. Adding a card reader to your claw machines will not only improve customer experience, but will also bolster your sales. Here’s how:

 

1. Improve the Payment Experience

Installing a credit card reader onto your claw machine enables your customers to pay how they like. Whether it be via credit or debit card or via their phone, they simply have to tap and start playing instead of digging for coins.

Claw machine card readers such as Nayax’s VPOS Touch also offer a multi-pricing configuration which allows operators to set up to four pricing options. Different prices can be set for amount of turns, or for playtime length, helping you easily upsell customers by providing them with more options.

 

2. Improve Machine Uptime

Nayax’s VPOS Touch is also integrated with telemetry, helping operators stay on top of their business at all times. Telemetry and management software can send customizable alerts to operators via the management app so that they’re the first to know if something is up with their machines. These real-time alerts help operators take action fast, improving machine up-time and improving the customer experience.

 

Ask us about our card readers

 

3. Give Customers What They Want

Nayax’s management software also allows operators to create sales reports and to track inventory. When these reports are analyzed, operators can easily see which toys are the most popular so that they can give their customers what they want.

 

4. Offer Loyalty Programs

And beyond giving your customers what they want when it comes to products, you can also offer a loyalty program for customers by encouraging them to download the Monyx Wallet payment app. Monyx not only allows them to pay via their phone, but also offers special pricing, discounts, cashback, and other rewards which you can customize by machine to encourage your customers to come back.  

To learn how to install a card reader onto your claw machine, check out this video by Matt from Galaxy Games.

If you’re interested in learning more about Nayax card readers for claw or other prize machines, contact us today for a free consultation.

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