Growth Continues at Nayax with Hire of Sammy Yahiaoui As Chief Revenue Officer

Nayax, a leading fintech company providing payment solutions and services to unattended retail and self-service businesses, is delighted to announce the hiring of Mr. Sammy Yahiaoui as Chief Revenue Officer, reporting to Mr. Yair Nechmad, CEO & Co-founder. In his new position, Yahiaoui will be responsible for all revenue producing units in Nayax, working to drive growth and sales across the company.

Mr. Yahiaoui has extensive and senior experience in account management and sales, working in some of The Netherlands’ most prestigious organizations. His most recent employ was at Telit Communications Plc where he held several positions, ending his tenure as Global SVP of Sales for Business Line Services. As the co-founder of that business unit, Yahiaoui was responsible for realizing exponential growth over a 5-year period as well as cultivating the unit to become a full-scale business line. In previous roles at KPN Netherlands and CGI Netherlands, Yahiaoui was responsible for enterprise named key accounts.

Says Yahiaoui, “Nayax’s cashless payment technology is leading the market in innovation. As the company expands into new unattended and self-service sectors, and invests in the creation of new business units, Nayax’s has significant plans in place for growth and I’m eager to be able to contribute to this trajectory. Having watched Nayax’s explosive evolution over the past few years during my tenure at Telit, it is now exciting to be able to be a part of this talented team.”


Says Yair Nechmad, CEO & Co-founder, Nayax LTD, “As a global company, Nayax has been making great strides in capturing key accounts across country borders. Sammy’s depth of experience in developing these relationships amongst complex, international organizations will enable us to capitalize on our positioning in the marketplace. We look forward to learning from him and sharing in his successes.”

About Nayax

Nayax offers a complete cashless solution including telemetry, management suite and consumer engagement tools, to unattended retail and self-service markets. Nayax’s features help operators improve their day-to-day operations and long-term planning, while their marketing tools assist operators in transforming unattended machines into 24/7 retail stores with consumer engagement and IoT activities. As a global company, Nayax’s goal is to provide all payment methods in each region, ensuring consumers can pay with their preferred payment method, wherever they are located.

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